efficy Marketing makes it simple and easy to achieve your marketing goals
Since upgrading to APSIS Pro to efficy Marketing, the Götenehus marketing team has raved about the easier to use interface, added features, and the ability to better customise their newsletter layout with text and images.
The efficy Marketing Forms tool makes it simple to create beautiful and effective forms where you can have your website visitors register their interest in particular topics. For instance, this is a great way for interested parties to give their consent and be added to topic lists, such as for a newsletter or catalogue sign-up.
For example, if there are customers who are interested in continuous information on a long term housing development, efficy’s Marketing Automation tool can help keep them updated throughout the entire project journey. That’s the next step for Götenehus, creating automated flows so their customers never miss a beat.
“The customer will then receive ongoing information about sales start, ground showing and how the project is progressing, etc.”
Marketing Automation is about automating those time-consuming, repetitive tasks that all marketers have on their plates. With efficy Marketing automated lifecycle marketing, you can plan every stage of the customer journey. From welcome messages to automated lead nurturing, and also re-engagement campaigns. This will allow Götenehus to painlessly construct long-term and profitable relationships with their customers.